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PROJECT BRIEF
Across multiple series of The Masked Singer UK, we’ve delivered a large-scale suite of performance graphics, supporting the show’s distinctive blend of mystery, character, and spectacle.
With each new series, the challenge is to push the visuals further while enhancing each performance, supporting the storytelling, and tying the show together visually. Our work spans every aspect of the show’s graphics, including bespoke performance visuals, clue packages for both onstage and VTs, studio generic states, and seasonal content for the Christmas special.
Having worked on every UK series, our team has developed a deep understanding of the show’s rhythm, tone, and visual identity, allowing us to develop ideas more efficiently, refine the visual language, and continuously raise the bar year on year.
For the festive episode, we deliver seasonal versions of core assets alongside fresh Christmas-themed performance graphics, clues, and more, all with a playful twist.
We design graphics for clue packages both in-studio and in pre-recorded VTs. These are packed with symbolism, red herrings, and subtle visual hints, adding layers to the mystery while keeping the tone fun and fast-paced.
We also develop the core visual language that runs through every episode with the studio generics. These assets keep things cohesive, stylish, and high-energy from start to finish.
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RESULTS
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WHAT OUR CLIENT SAID
Beth Medcalf
Line Producer
